Origin Interactive

our services :

we create digital experiences that transform brands,

grow businesses and make people’s lives more enjoyable

a user experience digital agency

we design FOR experiences!! we go all the way, to understand, define and design shit hot digital experiences that people love to use

our services

research & strategy

understanding your business, your users, generating great ideas & developing a digital strategy

project feasibility evaluation

perhaps you're a startup and are unsure about what is achievable. perhaps you need to define your budget for the account manager. we evaluate your proposed and/or current systems, to help you understand what it will take to get your project off the ground

expert product review

so you have a digital solution that’s close to your heart. but only you know how it works (or is supposed to work), only because, you built it! we have no idea what your product does, or doesn’t do. so this is your opportunity to show your product to our team.. we’ll try not laugh to loud, promise...

internal product reviews

if you have an existing digital solution, we unpack it by performing a myriad of tests to really understand the features, functionality and user journeys of your product. we do this in the comfort of our studio, on our own devices

requirements gathering workshops

the base of any strategy, thought alignment and goal definition. we conduct interactive requirement gathering workshops where we (together with your stakeholders) uncover and develop the business, technical and user requirements. define the success of your project or digital product

competitor analysis

by analyzing and understanding your market, we are able to see what works and what doesn’t. we therefore establish invaluable domain knowledge and industry best practices. It offers both offensive and defensive insights to identify opportunities and competitor threats

contextual enquiries

shadowing users in their natural environment gives us in-depth understanding of their day-to-day tasks and empathy. we examine how users interact with technology, digital services and the people around them. observing user’s surroundings gains us insight into their pain points and frustrations

user interviews

the easiest way to know what users want (and what they hate) is to ask them! one-on-one interviews uncover underlying user needs and motivations. we get rid of the assumptions that so often mislead us. we ask questions that are relevant, resulting in valuable user insights

qualitative research

we use a range of qualitative research methodologies to uncover user needs and motivations. one-on-one usability tests, lab tests and a variety of online tools help use understand users better. our experience allows us to conduct research in the context of real lives, with direct user feedback

product design

your digital product has a need and a purpose. if it’s not usable, then what’s the point. in some cases your digital product is your company and your brand. our team has experience in creating unique digital products and omni-channel digital experiences that make sense

our services

user experience product design

bringing ideas to life through wireframes, prototypes & planning out every detail

user group definition

so who’ll be using your digital product? managers, clerks, senior management or your sales team? obviously all those people have different functional requirements. user groups define user segments, meaning we can focus on their specific needs and requirements

user personas

we like wearing different hats. personas ensure we design with real people in mind. we define their social patterns, likes & dislikes, frustrations and aspirations. who are our primary, secondary and teriary users. let’s think like them to solve problems in a way that would delight them

task models

we uncover the steps (logical activities) people carry out and the decisions they need to make, then based the design and functionality around that. This is where we align the different ways people think to achieve the same goal

user stories

user stories are a powerful technique to capture a products functionality from the perspective of the user. user stories tell a product narrative so everyone understands the essence of the digital product, yet doesn’t restrict creativity

card sorting

we love digital, but some things just work better on paper. using index cards we ask users to categorize, organize and label content areas in a way that makes sense to them. this exercise denotes for a good system foundation and structure, and provides insight into users’ mental models, and how they wish to be spoken to

user journeys

how do users get from the start to where they need to go? and is there only one path to getting there. we understand that people don’t all think the same so probably won’t all click on the same things. it’s important to provide multiple different journeys to get to the same place

wireframe generation

the blueprint of your digital product. wireframes allow us to translate our research into visible solution concepts. from napkin sketches through to high-fidelity wireframes, they communicate the navigation, structure, content & layout

product prototypes

it’s much easier to sit with designers, developers, product owners and users to get their feedback if everyone can see how things might work. prototypes allow us to test the feasibility and usability of a product or feature which inevitably leads to unexpected discoveries and enhancements

usability testing

it’s evaluating how people interact with an interface to see if it works for them. is it understandable, easy to navigate, and find information? during a test, users try to complete tasks while we observe, listen and takes notes. the goal is to identify usability problems, collect qualitative data and determine user satisfaction

our services

user interface design

don’t make something unless it’s both necessary & useful, then make it beautiful

responsive design

you know what they say, mobile first, and we do just that. our designer recognize that mobile is the future. seeing how to pull, push, yank and squeeze a design in all directions is all in a days work. we make solution that work across mobile, tablet, desktop and other strange devices, and still look great

UI exploration / concept design

the first step in the design process is translating strategy into compelling conceptual visuals. it’s all about finding a style that fits your business and users’ expectations perfectly. we experiment with colours, fonts, images, iconography, illustrations, white space and more until we find “the look”

user interface design (UI)

crafting beautiful and engaging solutions takes skills, patience and perseverance. that’s why we design to create memorable experience rather than pushing pixels. we deliver outrageous quality! a successful UI focuses on users goals & motivations over it being pretty

mobile app design

make it mobile, make it relevant and make it simple. mobile is the future and we’re living it. native mobile apps, hybrid-native mobile apps we design and build them all. the way in which we use our phones determines the experience we have with brands

interaction design

digital products need to respond appropriately to user actions and inputs. behaviors and visual feedback enables users to use the system more effectively. Make tasks and content understandable, usable and engaging. we create unique interface mechanisms for specific interaction needs

UI prototyping

bringing ideas and research to life. playing with the fruits of the UX and UI designs creates a realistic context to what the end user with experience. We test user journeys, legibility, styles, labeling and navigation methods to make sure they all gel together and leave a satisfying feeling in our tummies

our services

development & integration

making designs come to life through millions of lines of code and APIs

technical planning

starting with the solution requirements we define the building blocks for all parts of the system. our industry is complicated to say the least. hence we follow a process of events, in order to achieve project deliveries and success, check the plan!

custom web development

we only do bespoke custom dev. Remember, we create unique digital experiences. what this means in reality is that all our clever creative ideas still need to be “created” in the digital world, through code. we make things faster, more reliable with minimal maintenance

code production

front-end developers create functional products that are usable. usually, a UI designer hands off a static UI design to the front-end developers who translates it into a working, interactive, usable experience. and yes across most devices and operating systems

responsive development

you know what they say, mobile first, and we do just that. our developers recognize that mobile is the future. but what would the world be without our other smart devices and laptops. today companies need to be conscious of the digital devices people use to access their brand

interaction development

we create unique behaviours, animations and transitions, bringing direct user interactions responses to life. we encourage and reinsure user interactions and feedback mechanisms to make for a pleasurable experience. the intense detail of code that resides under the hood makes our ideas, a reality

content management systems

giving the power of change and freshness of rich content through the tools we build. selecting the best and most suitable content management system for a specific need, or building a custom one is all part of our experience

integration

yip, we integrate with various third-party platforms, services and APIs. we plug connections together to create dynamic, relevant and up to date content. we love to solve massive data problems to enable enriched user content. don’t forget, we live in an integrated digital world

testing

we test it all. and then test again. we’re constantly improving performance, reliability and the overall experience of the solutions we build. robust, bullet proof code is a priority for our team. once we’ve tested every possible scenario, we set the eagle free for the world to see

enhancements & support

we understand that nothing in life is perfect. but through continual research, design and testing we adapt to what users now want. it’s pointless buying a new car and never servicing it. it will break. we make sure that your digital solution is fueled up, wheels pumped, and always ready to roll